MOZILLA FESTIVAL
The Mozilla Foundation is determined to lead the conversation about the internet and artificial intelligence by and for the people. The more power governments and large corporations gain over these technologies, the more crucial it is to maintain a focus on ethics and the common good, and to keep this space alive for thinking differently, acting courageously, and unlearning the internet as we know it.
The Challenge
A year of return, of relaunching MozFest, and at the same time, a new branding for the foundation. A key ingredient of the new challenge. Finding a venue that fulfilled the festival's vision of unity and closeness, while also offering ample space, was the first challenge.
The Experience
"El Poble Espanyol," a reproduction of a village with its different areas and architecture, gave us the opportunity to create four stages and 20 workspaces to discuss all the topics of interest to the community. In addition to major presentations and debates, we had a fashion show co-created with AI, and musical performances ranging from flamenco to the electronic music of B-JONES.
Creative Direction
Spatial Design
Art Direction
Merchandising Design
Production
Event Management
Audiovisual production
Venue scouting
Temporary visa management
Financial administration, ticketing and taxes