JÄGERMEISTER
+12K
INTERACTIONS
+16
EXPERIENCES
3
YEARS
THE BRIEF
All brands have been stepping up their game when it comes to their presence at music festivals and Jägermeister wanted to create something new, bigger, better, which would make them stand out.
THE CHALLENGE
The main requirement was for it to be replicated in various festivals during the season and have a low environmental impact. We explored different materials, techniques, and ideas.
THE EXPERIENCE
We wanted it to be a feature, not just another stand/activation. So we built a huge inflatable deer head. Inside, the experience unfolded: games, challenges, and various instagramable* posts became iconic during the festival days.
“The Deer” became a meeting point at festivals and what was initially planned to be activated for one year, ended being used for more than 3 years across music festivals around Spain.
SELECTED CLIENTS
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Diesel
Bershka
Oysho
Sunglass Hut
Maurice Lacroix
Inditex
Lego
Adidas
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Pepsi
Pepsi Max
Lay’s
Singha
Roku
Beam Suntory
Jagermeister
KFC
Belvedere
Lidl
Heineken
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Facebook
Mozilla
Instagram
Boiler Room
Google
Oculus
Microsoft
AT&T
MWC
Ericsson
Cisco Jasper
Movistar
Vodafone
Twitter
Reliance
Huawei
Sierra
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Momentum
Fuse
Tracy Locke
Future Impose
Solsona
Black Tomato Agency
Vice
Copa 90
Mcgarrybowen
Renown
Magnetic
Goodtimes Collective
KGA
JEFF
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Art Center
Inspiraction
AAA
Djs Contra La Fam
Unesco